In the News: Dr. James Ogden
November 14, 2012
KUTZTOWN, PA - KU professor of marketing Dr. James Ogden spoke with the Reading Eagle to shed light upon the impatience that seems to be plaguing many Americans today.
Whether it's waiting for a table at a nice restaurant or standing in the checkout line at the supermarket, Ogden, a professor of marketing at Kutztown University, said he would rather do without.
"What's happening is things have gotten so fast," Ogden said. "We want instant gratification. We can order something off of Amazon and get it delivered the next day."
Read the full article: Hold the line (Reading Eagle)