KU Launches New Website
One of Many Improving Methods to Keep in Touch with University
Feb. 1, 2012
February 2012 marks the launching of the first phase of the new Kutztown University website. Aimed primarily at prospective students, the new site is the product of a two-and-a-half year effort by the KU University Relations/Web Content Office in conjunction with BarkleyREI of Pittsburgh and Ingeniux of Seattle, Wash.
"We are very excited to present this product to the university community," said Josh Leiboff, Assistant Director of University Relations/Web Content. "Although the primary pages are designed with the prospective student in mind, the site will continue to be a resource for all KU constituents."
This is the first major redesign of the KU website since it was first introduced in the 1990s --- around the time the web became a major communications tool all over the world. Leiboff and Kelly Smith, Web Technology Manager, are targeting this summer to implement all phases of the new site.
In addition to the new look, the site now includes a content management system. Powered by Ingeniux, the CMS will enhance the user experience for the updating and creation of content, while better ensuring continuity of information across the site. The new site also includes several interactive features, including expanded video clips and student profiles, highlighting some of KU's best and brightest students. The KU Experience, which will be introduced in the coming weeks, will feature KU-related highlights from around the world.
"The people at KU are a main reason why this is such a special place," Leiboff said. "With these new multimedia features, we have a way to tell these stories to future students as they make their college decisions."
In addition to the Web, there are several increasingly popular ways to keep up with the university:
Bear Essentials - Upgraded last academic year, this e-newsletter is sent to all KU students every Wednesday during the fall and spring semesters.
Daily Brief - Upgraded last academic year, this e-newsletter is the primary information source for KU faculty and staff. It is distributed Monday through Friday via email.
KU Athletics Website - The athletics component of the KU website, kubears.com provides in depth information on all of KU's 21 NCAA intercollegiate sports.
KU Information Channel - Tuning your TV to Service Electric Channel 24 on campus and in eastern Berks County will take you to the KU message board. You can also enjoy the sounds of KUR, the campus radio station, and/or programming produced by KU electronic media students.
KU Facebook - With more than 11,000 followers, KU's Facebook page is an excellent way to get news and information updates on the university on a regular basis.
KU Flickr - Features photo shows from many KU events.
KU LinkedIn - Connect with other professionals with KU connections via LinkedIn.
KUR Radio - The KU campus radio station airs programming 24/7 and features regular news updates, talk shows, and weather. KUR can be heard on the audio of the KU Information Channel, on the web, over the phone, or over the air on the KU campus.
KU Twitter - Regular "tweets" are sent to followers with news, information and announcements.
Tower Magazine - Published twice a year, the university magazine includes in-depth features on KU alumni and emeriti, plus Campus News and Notes, alumni news and more.
YouTube Channel - The KU YouTube Channel allows the viewer to enjoy video features about the university on a regular basis: