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Bachelor of Science in Business Administration

Learn... to make a difference.

These are important words today, and they represent how Kutztown University's College of Business Department of Business Administration is responding to today's opportunities and challenges. We develop thoughtful, creative business leaders who lead with expertise, style, character, and integrity.

The ability to think strategically is essential in today's complex business world. Learning the skills needed to comprehend ideas and issues, how to place them in proper perspective and context, and then how to form and articulate views offers you a tremendous advantage.

Success in today's challenging global economy requires a solid academic foundation, and few business schools will invest as much in your development as a leader. Kutztown graduates business professionals who deliver high quality performance and value over a lifetime for themselves, their organizations and their communities.

With a Bachelor of Science in Business Administration, there is no limit to what you will accomplish in the business world!  All KU business majors graduate with a Bachelor of Science in Business Administration (BSBA) degree.  The Department of Business Administration offers four distinct major programs - Accounting, Finance, Management and Marketing  and several minor programs - Advertising and Economics.  After students complete the BSBA Business Core Program, often at the end of their sophomore year, they select a distinct major. 

For more information, review the following pages:

Student Advising

Declaring Your Major





Declaring a Minor