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Marketing

Jennifer Umberger
Jennifer Umberger
Director of
University Marketing

The Office of University Marketing oversees the external and select internal marketing functions for Kutztown University. University Marketing staff provide marketing services to KU's academic and administrative offices and supports the university's identity, reputation, mission, vision, and goals.

Our team of marketing and design professionals manages all aspects of advertising for the university. This includes media consulting and placement (reserving advertising space), copywriting/development, ad design and submission, and verifying ad placement as scheduled. Whether you are interested in exploring newspaper, web, magazine, billboard, television, or radio advertising, our team can help you determine which media can help you meet your objectives.

Outside of advertising, the University Marketing team works with you in terms of marketing planning, creative design services, photography, event support, and more. Our creative staff is here to manage the development and design of a variety of print and web-based marketing materials from conceptualization to delivery. With extensive experience in graphic design, we strive to achieve a consistent visual identity for Kutztown University. Our design team works directly with on-campus clients to identify marketing objectives and provide creative design solutions to fulfill those objectives.

Creative services offered:

  • Advertising (print and environmental)
  • Brochures and booklets
  • Direct mail and postcards
  • Invitations/envelopes
  • Identity design
  • Magazines and newsletters
  • Posters and flyers
  • Signage and banners